We knew O2 has wowed to offer the iPhone 3G sans any contracts as a “Pay and Go” device. However, when we covered the story in June, other than this information we hardly knew anything else. Now we have more details to report. First the pricing – O2 will sell the 8GB and 16GB iPhone…
UK: Kanye coming to the O2
I’ve been a fan of O2 for a while in respect of their Marketing efforts, and turning the Millenium Dome in to a desirable venue was no mean feat. Justin Timberlake was awesome on a different level when he played there, and so it’s with great pleasure I can report that Kanye West is coming…
O2 continuing England Rugby sponsorship
O2 has announced that it is continuing it’s sponsorship of the England Ruby team for another four years – this will mean it will run beyond the 2011 Rugby World Cup in New Zealand. The deal is worth about £4 million per season, and run to 31st August 2012. O2 is promising it’s customers more…
O2 introduces new upgrade checks
O2UK has issued a new set of criteria for channels partners, regarding the upgrade of customers. Dealers must now check details against a database of O2 subs, to verify the “ownership” of the customers, and also to gain approval. The point of the checks are to see how the customer was acquired before they can…
O2UK Stores to Sell PoGo Instant Mobile Printer
Polaroid has partnered with O2UK, to sell it’s PoGo Instant Mobile Printer . This accessory will now be sold in all 480 of O2’s retail stores. The PoGo weighs in a 8 ounces, and uses Bluetooth to transfer images for printing. The PoGo launched in July this year, and has already been available in the…
O2 and Sony BMG launch UK mobile music service
O2UK and Sony BMG have launched a new music store which apparently is the first to be supported by both a label and an operator (I am not sure if this makes it better or not, but it’s a different twist on the music play…). The service will be known as “MyPlay”, and can only…
More financials: O2UK subs up, revenues down in group
O2UK recently posted financials showing that it has added 275K customers in the last quarter of this year, bringing it’s subscriber base to an impressive 18.7mn – however Telefonica (the owner of the group) has at the same time shown a 48% decrease in revenues…. The addition of 138K contract customers has been largely attributed…
O2 bundles mobile and home broadband
O2 has begun offering a joint mobile and fixed broadband deal for customers. Those that sign up to get O2 Mobile Broadband for £20/month (which includes 3GB of data and unlimited WiFi) will get the standard home broadband package free for a year. This a clever move by O2, as it adds real value for…
RIM’s staggered Bold launch vs. Apple’s “all at once” approach
BlackberryNews.com has recently commented on the Blackberry Bold release dates – and the keyword we are looking at here is staggered… to recap, here are the supposed dates: July 29 – Rogers business customers August 1 – Vodafone UK August 4 – T-Mobile Germany August 8 – Rogers for general availability September 1 or later…
Orange looking to pick up iPhone 3G in UK?
The iPhone 3G has already launched in the UK, simultaneously with dozens of other countries around the world, but that doesn’t mean the iPhone 3G rumors are going to stop anytime soon. The latest bit of hearsay to come out of the United Kingdom hints at O2’s iPhone exclusivity period being almost expired. That means…