It seems big pharma wants to ride the iWave, too. Lately we caught Bayer launching the iPhone app, myBETAapp, to assist Betaseron (interferon beta-1b) patients in managing their multiple sclerosis treatment. The application was unveiled as part of Bayer’s patient support program, BETAPLUS, and it provides patients with injection reminders, injection site rotation assistance and…
YOUReality, metaio team-up on AR-powered retail visualization tool
A company called YOUReality has teamed up with augmented reality specialist metaio to launch what they call “Online Retail Visualization tool.” The idea behind such a product/service is to allow consumers to shop for products online and view them in 3D before they purchase, in their own spaces. In other words, YOUReality application answers the…
Ford Updates Sync 911 Assist App with GPS Location Awareness
Just a few days ago, the Ford Motor Company made an announcement regarding new GPS capabilities built-in to the Ford SYNC system. The enhancements include a very important update to the SYNC 911 Assist emergency response application, and will come standard on all 2011 MyFord and My Lincoln Touch-equipped vehicles (and select SYNC-equipped vehicles). If…
iAssociate 2 for iPhone Available for Free (Today Only)
If you’re into word games and puzzlers and pack an iPhone… Stop what you’re doing and get your copy of iAssociate 2 right now! The game is available now for FREE, but only until the end of the day today, so you’ll want to download before it’s too late. iAssociate 2 is the follow-up to…
HomePipe preempts Google, allows users to stream Music library over the air
During the Google I/O 2010 Conferences last month, Google demonstrated a future Android feature that would allow Android users to stream a home PC’s music library over the air to an Android smartphone. Well, it looks like Google should have added this feature to Froyo, as HomePipe has already come out with a similar solution.…
Robot Unicorn Attack Releases Its Majestic Beauty onto the iPhone
Robot Unicorns that collect butterfly fairies? Check. An easy to understand, but hard to master game mechanic? Check. A soundtrack that will raise eyebrows of patrons at the local coffee shop you frequent by its awesomeness? Check. Robot Unicorn Attack certainly has everything in place required to make an awesome game experience, and Adult Swim…
eBoy FixPix Brings Pixelated Puzzle Fun to the iPhone
As much as I enjoy a good racer or fighting game on the ole iPhone, puzzle games can offer just as many hours of enjoyment and the best thing about them is you can easily put them down in case you need to run out of your burning home because silly you forgot you left…
HootSuite for iPhone Updated With New Localizations, Facebook Tweaks
Following translation functions released in the last patch, HootSuite’s Twitter client for iPhone has been updated with language support for Japanese, German, Spanish and Portuguese. The aforementioned translations have also been tidied up a bit so you can translate to your default language with one click, which sounds awesome – I’ve got more than one…
Now Available: Mini Golf Challenge 99 Holes for BlackBerry
I guess I’m a bit of a geek/dweeb. Yeah, I love my mobile devices and gadgets… but I also love sports. Golf is for sure near the top of my list. SO, whenever something hits my radar that combines my love of mobile technology with a sport of choice… I’m all over it! Case in…
MyTown for iPhone and iPod Touch Updated to Version 4.0
MyTown, the extremely popular iPhone game played by over 2 million people worldwide has been updated… to version 4.0. If you’ve never heard of or tried MyTown before, it’s basically a location-based social game that allows you to buy and own your favorite stores, businesses and hangouts. Using your iPhone’s GPS, the game will list…