UK: Samsung says “we are not doing content, we make devices!”

Samsung UK say they are focusing on devices, rather than services

Samsung UK say they are focusing on devices, rather than services

Samsung Mobile’s VP of Mobile for the UK was recently asked about the manufacturer’s strategy for content – the face of offerings by Apple and Nokia (particularly music), it’s a very interesting question.

The response was quite clear – essentially that Samsung are a manufacturer of devices, and it’s about enablement of content consumption in those devices. Their view is that the Operators should be responsible for sheperding content on to the devices, with their support.

So what do the IntoMobile readers make of all this? Is the right stance for the manufacturers to take the reins and deliver content to the devices, use the network as a bit-pipe? Or should the manufacturers stick to their core business?

Answers in a comment trail please….

[Via: Mobile News]

  • Roger Browne

    The world would be a better place if the device manufacturers made great devices, musicians performed and distributed great music, and networks sold cheap data and voice access but not devices or music.

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