There are no doubts in my mind that Three is the most innovative British mobile operator. As an underdog in the ever-competitive market, it is forced to innovate to get new customers. Their latest offering includes a new range of Internet plans that promise to “bring an end to out-of-bundle data charges” for all new smartphone contract customers.
The new Ultimate Internet plans start from just 18 GBP, offering all-you-can-eat data for customers who can’t live without mobile data, yet don’t want to worry about the cost.
On the other hand, for users who have just started discovering mobile Internet, there’s the Essential Internet plan that comes with 250MB allowance and absolutely zero chance of out-of-bundle data charges. Best of all, once you’re done with your megabytes, you can either buy additional 250MB for 2 GBP or an all-you-can-eat add-on for 5 GBP, each of which lasts for 30 days. Customers receive text alerts if they reach their data limits ensuring they are always in complete control…
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