I’m not actually sure whether we should trust a study conducted by a mobile comparison shopping site, but their numbers are staggering, so I decided to go with it nonetheless. Actually, it’s not a matter of trust, more it’s about the methodology used for collecting the data.
Anyway, according to Wirefly‘s survey, when it comes to SMS usage – there are three distinctive mobile user groups in the U.S.:
- First one consists of heavy texters, which send between one or two SMS a day to hundreds a month. Roughly speaking, one third of respondents found themselves in this group. Sending a single SMS per day doesn’t make you a heavy texter in my book, though.
- 29% of respondents labeled themselves as “occasional texters.” We’ve no number how much text messages they send per month, but my guess is anywhere between 5 to 20.
- Finally, 35% said they never use text messaging. Ever. Period.
Again, I’m not sure we should trust Wirefly’s research folks. One third of U.S. mobile phone users don’t use SMS? C’mon…
[Via: SMS Text News]