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New Samsung Galaxy S II ad takes another direction

June 20, 2011 by Wen Muenyi - 11 Comments

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Samsung has been working hard to create quality ads for their new Galaxy S II, but this one leaves me questioning its intention. This new ad was posted just a few days ago, and it comes with a slightly different flow than the usual Galaxy S II commercials.

Generally, Galaxy S II ads have gone on about things that make the device much better than the rest. The ads have shown off the phone’s thinness, voice-activated features, fast processor, and other key features. This video on the other hand doesn’t do any of that, but is much more unique than any other phone ad I’ve ever seen.

The video shows off a guy’s finger skills in a style of dancing called “Tutting“, and then at the end, it hits you with the statement “unleash your fingers.” If you’ve read our review on the Galaxy S II, you might understand what they may be trying to say. The dual-core 1.2 Ghz processor-powered phone has a screen that is incredibly responsive. The phone’s digitizer can handle over ten fingers, so you can certainly unleash you and a friend’s fingers on the 4.3-inch screen and enjoy the leftover smudges.

This is one unusual ad and while I’m sure the message Samsung was trying to portrayal is important, but an ad shouldn’t need an instruction manual.

[Via: GSMArena]

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