Three UK today announced that it’s bringing 4G LTE service to its existing customers at no extra charge. The 4G network will run on newly acquired 1800MHz spectrum later this year, and if subscribers are using the right handset, they will get the LTE upgrade as standard.
The company is joining EE as the only two cellular providers to offer 4G LTE in the UK. Interestingly, Three UK plans to separate itself from its competitors by charging £12 (~$19) per month on a rolling one-month contract. This effective and aggressive pricing scheme is an excellent way to grab some customers away from EE, as the company doesn’t currently offer an unlimited 4G data option of its own at the moment.
Unfortunately, Three UK didn’t give any details to when it planned to roll out its LTE service in 2013. The 1800MHz spectrum it purchased from EE still has to be finalized — all indications point to September.