Disqus
Mplayit, the company behind the social mobile app discovery service on the Facebook platform which we talked about in the past, has unveiled plans to expand to Canada and Australia. For the occasion, they’ve teamed-up with Rogers Wireless (Canada) and Telstra (Australia).
The main benefit Mplayit offers to carriers is that it enables users to discover new apps and games, hence make more money for the carrier-run app store or increase the mobile data usage.
Here’s how they do that (from the press release):
Mplayit offers search and try-before-you-buy playable previews of popular mobile applications on leading mobile platforms and accessible from a standard Web or mobile browser. Users can rate, comment, and recommend individual apps to their social network including Facebook and Twitter. In addition, Mplayit’s unique ‘Apptivity’ feed gives users a view of the most played and recommended apps in real time, adding a useful and entertaining element to regular lists or rankings.
And for the record, in addition to the U.S., Mplayit has been available for Telefonica O2 customers in the United Kingdom since November 2009.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
