We’ve heard a lot about the rapid ascension of Android, as Google’s mobile operating system recently outsold Apple iPhone and BlackBerry in the United States and many are predicting Android will be the second-largest mobile OS in the world. But part of this growth is because it was coming from no market share and a…
The Numbers Are In: You Guys Love Android
Another ChangeWave study shows that Android is still very much on the rise with consumer demand increasing. Additionally, customer satisfaction is equally high. Between June and September, the number of respondents surveyed who wanted Android on their new smartphone grew from 30% to 37%, pretty evident that the iPhone 4 didn’t do much to slow…
BIA/Kelsey: U.S. mobile local advertising revenues to exceed $2 billion in 2014
U.S. mobile local advertising revenues will increase from $213 million in 2009 to $2.02 billion in 2014, representing a CAGR of 56.9%, according to a newly released update to BIA/Kelsey’s U.S. Local Media Forecast (2009-2014). Among reasons quoted for growth, the research company cites smartphone penetration, mobile Web usage and related increases in ad inventory…
Juniper Research: North American content & apps revenues to approach $10 billion by 2015
According to a new Juniper Research’s study, revenues from mobile content and applications in North America will reach $10 billion by 2015 – up from $4.0 billion in 2009. The North American Mobile Market report finds that despite the decline in mobile music, there will be significant growth in content and applications, such as mobile…
Android continues to climb in mobile ad marketshare
Android is steadily scaling the wall of almost every report we’ve seen lately, and the most recent report from the mobile ad network Millenial Media doesn’t show anything different for the smartphone OS made by search engine giant Google. Since January, Android’s mobile ad consumption has increased almost 1000%, thanks to the slew of new…
British online publishers looking to take advantage of mobile apps and tablets
According to a report from the Association of Online Publishers (AOP), UK-based online publishers see mobile devices and tablets as pivotal in creating opportunities to develop into world class media businesses. Here are the findings from a recent AOP survey: Half of the AOP members are currently delivering content by mobile app, with 1 in…
Texting while driving bans don’t decrease accidents
A new study shows that law which ban texting while driving have not had a significant impact on curbing the behavior and it hasn’t decreased the amount of car crashes. The Highway Loss Data Institute compared the crash rates of states with texting while driving laws with states that don’t have these requirements and the…
Are Kindle Owners Smarter Than iPad Owners?
It’s time for another Nielsen study, and this one takes a quick look at iPad owners. Apparently, of the 400 Apple tablet owners in this survey, 65 percent were male. Compared to Sony PSP and Amazon Kindle owners, who were 62 percent and 52 percent male, respectively, it’s a pretty large bias for the iPad.…
Android to be developer’s go-to mobile OS in the future
According to a survey from Appcelerator and IDC, Android may be the go-to OS for developers in the future. That doesn’t sound all that surprising as hoards of Android devices continue to hit market, but as of right now, the OS still has has some growing up to do. This survey was taken by 2,300 …
Forrester: 1 out of every 4 Americans under 44 uses a smartphone
According to research done by Forrester, who polled nearly 43,000 people during the second quarter of 2010, between Generation X (31 to 44 year olds) and Generation Y (18 to 30 year olds) smartphone ownership stands at 23%. That’s roughly 1 out of every 4 people owning a device that gives them access to their…




